Welcome to Local Business Spotlight
Your Affordable Path to Reaching Local Customers
Local Business Spotlight is a marketing opportunity created to help local businesses bi-monthly print booklet designed to showcase local & small businesses to the vibrant communities of Southeast Shelby County. Our mission is simple: to connect residents with the products and services offered by businesses right in their neighborhood.
Why Print Marketing Works Better for Your Business
In today’s digital age, small businesses often turn to online advertising methods like Facebook Ads, but the reality is that the customer acquisition cost for these methods is rising. Did you know that the average cost per click for Facebook Ads is now over $1, and for many businesses, converting those clicks into actual customers can cost upwards of $25 – $50 per customer?
With Local Business Spotlight, your business can reach local customers in a way that is:
- More affordable: Our rates are designed to fit a small business budget, ensuring you don’t break the bank to get your name out there.
- Highly targeted: Your ad will be mailed directly to thousands of households in the Southeast Shelby County & South Collierville area – right where your potential customers live!
- Tangibly effective: Print ads last. Residents can hold onto your offer, refer back to it, and share it with friends or family.
Why Choose Local Business Spotlight?
- Local Focus: We specifically target the neighborhoods you want to reach. Your ad will land directly in the hands of homeowners who are invested in supporting local businesses like yours.
- Cost-Effective Advertising: For the cost of one small Facebook campaign, you can have your ad featured in two months’ worth of print marketing, ensuring longer exposure and multiple impressions.
- Build Trust and Familiarity: Seeing your brand in a trusted, high-quality booklet fosters credibility and keeps you top-of-mind for future purchases.
- Engaging Content: Our booklet isn’t just ads – it’s a resource that local residents will look forward to receiving. With featured articles, community spotlights, and exclusive offers, your ad will be part of something people enjoy reading!
Don’t Miss Out on This opportunity to Grow Your Business – Space is Limited!
Join our mailing list TODAY and be the first to be offered the opportunity to advertise with us. We’re finalizing the details now and will email everyone on our list when we’re ready to begin accepting advertisers. Our plan is to have the first edition in mailboxes late November/Early December – just in time for Christmas buying.